At Barenbrug, we’re proud to have been part of New Zealand’s pastoral landscape for over 30 years as a leading plant breeding and research company.

Founded in 1987 as Agriseeds, we’re proud to now be known as Barenbrug, a name which reflects our long-standing global links with the Royal Barenbrug Group.

We’re 100% committed to New Zealand’s agricultural future, by providing Kiwi farmers with the best pasture and forage they can grow.

Our innovative research programme has created some of this country’s best pastures, including Shogun, Tabu+, Tyson, Rohan and the new Maxsyn, all of which are backed by the experience and expertise of our staff.

We employ 60 staff nationwide including plant breeders and agronomists, plus seed laboratory, microbiology and seed production specialists.

We also work with expert research partners including DairyNZ, Lincoln University, AgResearch, Massey University, PG+ and DairyBio Australia.

Since day one, we’ve had a strong relationship with the Royal Barenbrug Group, a fourth-generation family business based in the Netherlands.

This has given us a technical edge from the very start, with unique access to global science, knowledge and plant genetics.

The Royal Barenbrug Group is the largest privately-owned seed company in the world, with 22 research and development locations across six continents, and sharing its resources has helped make us what we are today.

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